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May 18, 2024

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Ningxia Yinchuan Market Supervision Bureau conducts special inspections on educational training advertising

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China Quality News Network News In order to further regulate the advertising of educational training institutions, safeguard the legitimate rights an

China Quality News Network News In order to further regulate the advertising of educational training institutions, safeguard the legitimate rights and interests of the majority of students, and create a good education and training market environment. Recently, the Ningxia Yinchuan Market Supervision and Administration Bureau conducted special inspections on education and training institutions.

Strengthen offline investigation, purify training advertisements

Check whether educational training advertisements contain “official designated”, “industry first” and “guarantee” and other guaranteed commitment to explicit or implies training effects; whether to use absolute words in advertisements;Exam institutions, staff, and examination propositions participate in education and training; whether to use the names or images of academic institutions, educational institutions, industry associations, beneficiaries.A total of 8 education and training institutions were checked, and 3 illegal acts were found. The publicity and training institutions of one education and training institutions were published, and 1 education and training institutions posted advertisements to degrade other training institutions.Rectification.

Special online monitoring, keep an eye on illegal clues

Relying on the advertising monitoring platform, we will increase the monitoring of advertising using new media such as websites, public accounts, and APPs such as website, public account, and APP.The time limit for inspection is suspected of illegal advertising clues.Since the beginning of this year, it monitors 1310 advertisements for education and training, and it is found that there are 13 cases of illegal clues and 3 investigations for investigation. The case is currently being handled.

Strengthen education guidance and urge the industry to self -discipline

Check the publicity and guidance of laws and regulations such as the “Advertising Law” and other laws and regulations on the education and training institutions, and remind that the release of advertising words must be standardized and legal.Essence

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